31 March 2009

Theme Park Design and Project Interruptus – David and Linda Smith of Smithink, former Busch Entertainment execs, carry on

As corporate VP, entertainment and corporate VP, brand management, respectively, Saint Louisans David and Linda Smith were front and center for many of the greatest achievements of Busch Entertainment Corporation (BEC) – including the rebranding of SeaWorld Parks and the creation of Discovery Cove.

Declining to follow BEC when it relocated to Orlando, the Smiths resigned in October 2008 and created their own company, Smithink, to offer strategic planning, creative development and brand development services. Smithink was immediately hired by BEC to conceive and executive produce Worlds of Discovery Dubai, a Busch-branded project that would comprise four parks and a shopping and retail environment to be built on the crown of Palm Jebel Ali... Click here to read the full story on Blooloop.