06 March 2018

Expanding horizons: Anthony Esparza talks about his tenure as CCO of SeaWorld Parks & Entertainment

Anthony Esparza spoke at the 2016 TEA Summit in his former role as CCO,
SeaWorld Parks & Entertainment. Photo by Chris Chien for TEA; provided courtesy TEA.

"I am most proud of the establishment of SeaWorld’s creative arm, Deep Blue Creative. That brought together attractions, entertainment, media and new business development together under one umbrella and in one place. As Deep Blue Creative, they became a team. This brought a new creative spirit to the way SeaWorld functions – all the creative people aligned around the company goals, communicating and collaborating. The founding of Deep Blue Creative set a strong foundation for new ventures such as the new park in Abu Dhabi, and it revitalized programs such as Sesame Workshop."

Anthony Esparza had joined SeaWorld shortly after former CEO Joel Manby took the helm and had previously been part of Manby’s team at Herschend Entertainment. Judith Rubin interviewed Anthony on March 2, 2018, the day after SeaWorld announced his departure and less than a week after Manby stepped down.